Question : Should I sell insurance for Lincoln Heritage Life Insurance company?
Lincoln Heritage sells final expense life insurance to the senior market. They gernerate leads thru direct mail and tv advertising. They charge the agents around $ 20 per lead and want you to take about 30 leads per week and go directly to the home to sell the insurance. They boast projected income of over six figures.
direct mail leads

Best answer:

Answer by Sad Soul
Dude, you can generate your own leads by directly talking to people. Talking to people is free and the most effective way to sell.

I don’t know why seniors would need life insurance. Most of them have enough savings to bury themselves and its the wrong market to work with. You need to sell life insurance to people who needs it most such as a family with kids that has very little or no savings at all.

So my answer is that you should NOT work for that company because you have to pay for each lead. My projection for that company is that it will go out of business and some other company may buy it out.